Italian brand Fiorucci celebrates the opening of its latest London flagship store with a collaboration with street artist Endless. The label’s first collaboration since Keith Haring, the London-based artist designed a complete takeover of the Brewer Street store in addition to a limited collection of Endless-emblazoned Fiorucci T-shirts and 15 Endless x Fiorucci skateboard decks.


In addition to the clothing and skate decks, Endless has created four original pieces, each focused on a particular celebrity subject: Winnie Harlow, Georgia May Jagger, Gigi Hadid and Justin Bieber. The original canvases will be sold by London-based art dealer Distassi Art, while 10 hand-painted prints will also be on sale, each one featuring a slightly different hand-painted stencil of the Endless x Fiorucci logo. For information on buying an original canvas or print, email or visit


Endless painting at the Fiorucci Store launch party

Endless painting at the Fiorucci Store launch party


Lastly, a one-of-one denim jacket that will be painted live on the night of the collection launch, October 3, will raffled off to one lucky winner for charity.

Catch the collection, the live-painting, DJing Fin Munro Kemp and more at Fiorucci’s Brewer Street store on the evening of October 3.


39 Brewer Street
Soho, London W1F 9UD


The D'Stassi Art team.